Payment technology

DataCash, Redecard expand partnership to offer payment options for retail merchants

datacashDataCash announced last week that, as part of its partnership with Redecard, it will begin offering flexible payment options for retail merchants in Brazil looking to enter the market, building on specialist solutions already developed for the domestic market.

“As new ways to pay continue to emerge, and the demand to purchase anywhere, at anytime, via any device continues to grow, achieving borderless commerce is more important than ever before.” DataCash President Ajay Bhalla said. “Brazil is an exciting market which leading Retailers should look to, in order to stay ahead of their competitors and secure future growth, and our partnership with Redecard provides real access to this.”

The development will allow retailers to accept Boleto Bancario, Parcelado, Hipercard, Combo Card and the Brazilian National Identification number. Merchants can, with the solutions, provide a safe and secure payment experience.

Brazil is one of the fastest growing e-commerce markets in the world, with nearly $11 billion spent online every year—it is expected to grow to $18.7 billion by 2017.

“Redecard have worked in close partnership with DataCash to create a digital payments solution that fits with the precise demands of the Brazilian market,” Marcelo Kopel, the executive director at Redecard, said. “Having seen great success domestically to date, we feel it is a great time to take our in market experience and technology assets, together with DataCash’s experience in providing solutions to the world’s leading retailers,  and respond to the challenges and demands that entering the Brazilian market places on cross border retailers.”

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