MagicPay recently added Fanminder Offers to merchant accounts, allowing merchants to send coupons, sales, specials and alerts to customers via social media and mobile texts.
Using Fanminder, merchants can create coupons or alerts by choosing pre-formatted themes and headlines. Offers and consumer data are organized in an online dashboard and control panel.
The company said that research indicated that it could increase revenue by approximately eight percent if the Fanminder offering was used correctly. The feature is available for free to most merchant accountholders, and merchants wishing to use the service can purchase it on a monthly subscription.
Earlier this year, MagicPay introduced a free iPad POS replacement program that provides eligible merchants with a free iPad, cash drawer and printer. MagicPay merchants are also offered a free credit card reader.