Citi donated $500,000 last week to the U.S. Olympic Committee to launch the Every Step of the Way program for the 2014 Sochi Olympic and Paralympic Games—a program that benefits hopeful athletes of all ages across America.
Citi extended the program through next year, and since 2012, the company has donated $1 million to the U.S. Olympic Committee.
“Citi is proud to support Team USA through 2016 while providing much-needed support for the future success of the next generation of Olympic and Paralympic hopefuls,” Citi CEO Michael Corbat said. “Giving every American the chance to support the U.S. Olympic and Paralympic Teams is a great way to share the Olympic spirit with clients, fans and communities across the country.”
Every Step of the Way was developed to help fund Olympic and Paralympic programs. In 2012, Citi provided funding to extracurricular sports programs to give athletes access to equipment and camps, track and field training, gymnastics competitions and swimming lessons.
The $500,000 donation will be given to sports programs chosen by the company’s nine Olympic and Paralympic hopefuls and ambassadors to support a number of programs.
“We are thrilled that Citi is continuing its Every Step of the Way program through the Sochi 2014 Games,” Lisa Baird, the USOC’s chief marketing officer, said. “Citi’s program creates a lasting impact by enabling the next generation of U.S. hopefuls and athletes to thrive and giving fans a meaningful way to connect with Team USA.”