The Federal Trade Commission recently approved the Internet Keep Safe Coalition’s (iKeepSafe) safe harbor program aimed at protecting the information of children under the Children’s Online Privacy Protection Act (COPPA).
Submitted in February, the safe harbor program applies to a COPPA safe harbor provision aimed at encouraging industry self-regulation in protecting the information of minors.
Under the safe harbor provision, industry groups and other organizations can request that the FTC approve self-regulatory guidelines to implement protections granted under COPPA.
Companies that comply with FTC-approved guidelines receive safe harbor from agency enforcement actions, though they are still subject to regular review and regulatory actions by the FTC.
COPPA requires that commercial website and online services providers and sites that knowingly collect personal information of children under the age of 13 post privacy policies to notify parents about their information practices and to obtain consent before collecting, using or disclosing children’s personal information.
The FTC said in its decision that it has the right to revoke the safe harbor program approval at any time if it determines the guidelines and implementation of approved programs do not meet COPPA requirements.