Capital One announced a new sweepstakes program this month—part of its Financial Independence Day Sale—to reward savers, homebuyers and small businesses with special bonuses for reaching for financial independence.
The #my360independence sweepstakes, which runs through July 14, gives consumers the chance to win daily prizes of $1,776 by submitting a post or picture depicting how they are working to achieve financial independence.
Capital One customers who make five debit card purchases or deposits within the first 45 days of opening a new account will receive a $100 bonus, while consumers who open accounts with at least $500 will receive a $76 bonus. Each referred friend who becomes a new customer earns a $40 bonus.
For homebuyers, Capital One will deduct $1,776 from closing costs. New and existing investors participating in the company’s ShareBuilder program will receive $100 for a $5,000 deposit, $276 for a $25,000 deposit, $376 for a $50,000 deposit, $676 for a $125,000 deposit and $1,076 for a $250,000 deposit.
Small business customers have the opportunity to receive a $176 bonus for using Spark Pay and doing $7,600 worth of business in the companies’ first 76 days.
“Regardless of how you define financial independence, with the #my360independence sweepstakes, Capital One celebrates the everyday choices you make as you chart a course toward financial freedom,” Jim Kelly, the head of Capital One’s direct banking division, said. “The goal of our Financial Independence Days Sale is to boost Americans’ savings and help get them on the right fiscal track with fee-free products, sale specials and savings tips and tools. This summer’s sweepstakes and Sale make it even easier to achieve that sought-after independence.”