Credit/Debit Cards, Payment technology

Beyond the Rack signs on to MasterPass digital wallet service

220px-MasterCard_Logo.svgMasterCard announced on Monday that Beyond the Rack recently signed on to the MasterPass digital wallet service, providing its customer base with the ability to pay for purchases on the web or mobile device using stored payment information.

“Beyond The Rack’s success is driven by the consumer desire to shop online – and get a great deal,” Beyond the Rack CEO Yona Shtern said. “Our members shop with us regularly, and a great shopping experience is key to building customer loyalty. Implementing MasterPass is one way we can do that. Now, with just a few clicks, shoes, bags and fashion are securely on their way to the shopper’s home.”

Shoppers can begin using MasterPass at by saving their credit card information and by clicking on the “Buy with MasterPass” button when checking out. As the technology evolves, customers will gain access to real-time alerts, loyalty program and account balances.

“MasterPass is convenient, secure and easy for consumers to complete their online shopping,” Will Giles, the vice president of emerging payments at MasterCard Canada, said. “It is equally as great for businesses that are looking to deliver a seamless experience to their customers. Beyond the Rack recognizes the immense value that MasterPass brings to their business.”

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